Recently, I have been following a protocol that focuses on privacy computing. Its approach to restructuring the underlying architecture is quite interesting. Traditional Web3 social platforms always seem to lack something; user data is either completely open and transparent or relies on centralized solutions for privacy protection, and this contradiction has not been well resolved.

The idea behind this type of underlying protocol is to integrate the cryptographic computation layer directly into the blockchain execution environment, allowing social applications to enjoy the benefits of on-chain verifiability without exposing all private data. As a result, scenarios such as social interaction, content recommendation, and relationship mapping have a more flexible space for privacy control.

To be honest, Web3 social has often been criticized for being "soulless", largely due to the limitations of the technical architecture on product experience. If the underlying layer can solve privacy and performance issues, there will be much more room for imagination in upper-layer applications. Looking forward to seeing more attempts that break through from the infrastructure level.